Linen's universal draw is its inherent temperature regulation, keeping you sweat-free in the summer and cocooned when it’s cooler
Excellent sheets, by Cultiver. Photo: Retailer Over the past couple of years, Strategist editors and readers alike have developed a fixation on linen sheets. New and must-try brands keep coming to our attention, especially in the direct-to-consumer and artisanal space, like the Australia-based Bed Threads, which offers mix-and-match bedding in tonal nonwhite options.
Color: Part of the allure of linen sheets is the fact that many of them come in a gorgeous array of colors, from subtle neutrals to jewel tones that make them stand out from the rest of the bedding market. While you can never go wrong with white sheets, linen lets you experiment with unusual colors in a way that most cotton sheets don’t. And even if you prefer to stay within the grays and ivories, there’s plenty of choice therein.
$263 at Parachute Buy Best overall linen sheets Quince Belgian Linen Sheet Set, Queen $160 $160 Textured | Lightweight | 8 colors | $$ $269 at Brooklinen Buy Best linen sheets for buying piece by piece The Company Store Legends Hotel Relaxed Linen Fitted Sheet, Queen $104 $104 Soft | Hefty | 9 colors | Sold separately
$270 at West Elm Buy Softest linen sheets Snowe Linen Sheet Set, Queen $345 Soft | Medium weight | 3 colors | $$$ Morrow’s sheets are made in Portugal from Oeko-Tex-certified French Linen, and as Rhode puts it, “These are phenomenal, soft in a downy way.” As Goop beauty director Jean Godfrey-June told us, “I’ve never felt anything so comfortable in my life.” The sheets also come in 12 subdued but beautiful colors; the brand even sells them in curated color pairings and bundles that give you an instant tonal look without any effort on your part.
For those wary of the coarser nature of linen, consider sheets blended with another material, like these from Kassatex that are 40 percent bamboo rayon. As former Strategist senior editor Peter Martin puts it, “The bamboo in the Kassatex sheets offsets the slight crispness of linen, adding a smooth softness and making them drape over you like a gentle swaddle.
Launched by the global-artisan-centric brand the Citizenry in 2018, these sheets are made from stonewashed French flax linen and woven at an old family-run mill in Portugal. “Out of their matching linen sack, they’re soft but lean more on the sturdy side,” says Strategist writer Jenna Milliner-Waddell. “They also have that classic baggy look — the fitted sheet is designed for an up-to-15-inch-deep mattress, which mine is not.
Strategist writer Tembe Denton-Hurst hadn’t considered linen sheets until she saw ones from Hawkins New York on interior designer Tiffany Thompson’s Instagram story. “Made from Belgian linen and then stonewashed in Portugal, they have this automatically lived-in look, soft and rumpled and ultraluxurious . They got even softer once washed,” Denton-Hurst says. But what she likes best about this set is that there’s so much material to work with.
I prefer to keep things like sheets and towels simple, so I almost always opt for white. But last fall, I got the sudden urge to replace my white sheets with linen ones in a very specific color scheme I’ll call “desert rose.” I didn’t want to buy a monochromatic set. Instead, I loved the idea of the duvet cover, sheets, and pillowcases all being different tones.
Sea Me is another brand making hand-sewn-to-order linen sheets in gorgeous colors for about a third of the price. Based in Ukraine, Sea Me produces its wares on demand, which, according to the company, allows it to offer custom sizes for nonstandard beds and mattresses, a model it’s been perfecting for years. Rhodes was drawn to Sea Me for its “absolutely beautiful colors” and the fact that “the price point is a smidge lower than some other start-ups, and accessibility matters.
Coyuchi is a California company that started in the ’90s and is focused on sustainability. Its sheets are made of organic French flax linen, which is reflected in the steep price tag and, according to Rhodes, “felt great.” She calls them “sturdy, substantial, and soft enough out of the box that I’m sure they’ll get even better. Just as good as Parachute and West Elm.” Moon Juice founder Amanda Chantal Bacon also recommends this line because they hold up well over time.
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