The Assemi family alleges that Resnick of the Wonderful Co. told them: “I am going to destroy you and make sure you fail.' Columnist Michael Hiltzik explains:
told the Wall Street Journal last year
Beyond the Assemis’ decision to build their own processing plant, the cause of a breach between the families isn’t clear. Neither the Assemi family nor its lawyers responded to my request for comment, but the lawsuit states that the family made the decision to process nuts on their own in 2018. They say Keven Assemi, the CEO of their farming operations, had a face-to-face discussion about the plan with Stewart Resnick on Jan. 22 this year.The meeting didn’t go well, according to the lawsuit.
The Assemis imply that Wonderful effectively delivered on that promise in August, when the firm informed the family that it would not pay them a 30% “bonus” for their 2019 crop unless they agreed in advance to provide their 2020 crop to Wonderful. Kevin Assemi demanded by email that Wonderful commit to paying the full bonus for 2019, and gave Wonderful until Sept. 4 to reply. When no reply arrived, the family filed the lawsuit the next day.
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