‘We Don’t Want to Lose Our DNA,’ Banijay CEO Marco Bassetti Says at Mipcom

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‘We Don’t Want to Lose Our DNA,’ Banijay CEO Marco Bassetti Says at Mipcom
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Banijay will continue to be innovative and sustainable, CEO Marco Bassetti said at Mipcom.  When asked about the company’s future growth, and a recent SPAC deal, he added:  “It’s hel…

“It’s helping us not to lose all the opportunities the market can give us. We have all that we need in order to grow, definitely.”

“Part of this integration was done by Zoom, but it went very well. If I look at the company now, we are trying to merge two cultures and trying to maintain their best sides. I think we are there now.” “It would be good for everybody if we could stick more to the European model and defend our IP,” he said.

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