U.S. booze to return in B.C., but industry remains shaken by Trump tariff near-miss

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U.S. booze to return in B.C., but industry remains shaken by Trump tariff near-miss
BC LiquorConsumerEconomy
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Premier David Eby says there's no 'huge rush' to return U.S. booze to B.C. shelves, as the liquor industry breathes a sigh of relief following on tariffs and countermeasures.

Signs at a BC Liquor Store urge customers to buy Canadian products, in place of liquor from U.S. red states that has been pulled from shelves.The reprieve on retaliatory measures came after U.S. President Donald Trump said he would “pause” 25 per cent tariffs on Canadian goods for 30 days as a part of“The feeling I have of this is one of hope for the best, and also some skepticism we won’t find ourselves back here in 29 days wondering what the president is going to decide,” Eby said.

“What we are really hoping for is that we leave the politics outside, come to the store, be respectful to the staff. We’re just working-class people,” he said. “The main thing is the aluminum for the cans and the hops. The majority of hops, the worlds largest hop market, is in the U.S., in Yakima Valley,” said Ken Beattie, executive director of the B.C. Craft Brewers’ Guild.“We do not have enough hops for the B.C. market let alone the Canadian market.”

The brewing sector is calling on the province to slash the markup the Liquor Distribution Branch applies to products to allow more of the sales price to stay in brewers’ pockets.“All of that money stays in the province, those are B.C.-owned and operated small businesses,” he said.

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