The Andhra Art & Craft Hotel Nurtures Lesser-Known Traditional Art Forms

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The Andhra Art & Craft Hotel Nurtures Lesser-Known Traditional Art Forms
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The world's first luxury handicrafts hotel in Visakhapatnam, The Andhra Arts & Craft Hotel is putting the lesser-known crafts of Andhra Pradesh on the global map. design cityscapes newissue

An installation of Telugu Thalli, a goddess symbolising prosperity and harvest, greets visitors on entering the hotelYou have worked with contemporary hotel groups like Novotel and Radisson in the past. Why did you take on this project?

I was developing a range of fonts based on carvings, stucco work and sculptures in Indian temples about a year ago. That was when I happened to meet Ameet Mirpuri. I hit upon the idea of using these fonts to create the room numbers and the hotel logo. Everyone involved in this project is from Andhra and is essentially in it because of their passion. A fair bit is inspired by the ancient Andhra temple culture, which has substantially informed my own design philosophy. I have been deeply involved in the design of the headboards — the centrepiece of each room — and the curation and production of the artworks. Everything, whether it is a study table or the bathroom decor, is laden with details.

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