Amid Rogan-gate, Spotify revealed that it had deleted 20,000 podcast episodes over covid-19 misinformation
“The Joe Rogan Experience”, to which Spotify bought exclusive rights in 2020 for a reported $100m, hosted vaccine sceptics and promoted dubious remedies such as ivermectin, which Mr Rogan himself tried out when he caught covid last year. At the time of writing Mr Rogan, Spotify’s most popular podcaster, had promised to “balance things out” in future interviews, but was still on air, to the irritation of his critics . Mr Young, Ms Mitchell and a few others were holding out.
As the biggest streamer, with 180m paid subscribers, Spotify has power over artists. Mr Young says he gets about 60% of his streaming income there. A rough calculation by Will Page, a former Spotify chief economist, based on figures from, a data firm, suggests the musician stands to lose about $300,000 this year if he continues his boycott . But Spotify, too, is vulnerable. On February 2nd it warned of slowing subscriber growth, sending its share price tumbling.
Spotify, a 16-year-old company, published its “platform rules” only after the Rogan controversy erupted. Apple has content guidelines for podcasts, but for music only a style guide that asks artists to flag explicit lyrics and to keep album artwork clean. Amazon seems to have published even less by way of rules for audio content.
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