LOVE THIS!! pride
, which promotes the idea that queer entrepreneurship doubles as a means of self-defense. I'm queer, too. I get it.
There are numerous stories out there about the difficulties LGBTQ people have faced in all industries, where capital is more important that people, where people are hierarchically ranked and filed, then compared and pit to and against one another. The results of corporations operating this way are usually some unwieldy mix of patriarchal violence, in which already systemically disenfranchised populations strive to make it a work within systems set up for them to fail.
For Brooklyn musician and co-founder Chav, creating Flat Pop was a solution to the question of whether or not queer artists had legitimacy within the music industry. Read another way, do queer people have the ability to profit and thrive from their creativity? It's a question Chav and his cohort are determined to not only answer, but to dismantle altogether.
"No one is asking a straight artist what it means for them to be viable, because that's just the common tongue... it's the industry's base line," Marcello says."In an industry that functions that way, the messaging to queer artists becomes 'you are not viable, because your queerness and your otherness are not parts of the baseline.
With that in mind, Flat Pop's goals are not only to buck an outdated system of belief around who gets to succeed in music and why, but to do so by taking ownership of their stories. No more bottom lines. Flat Pop wants to prove doubted but should be known widely: not only are queer people able and worthy of defining culture, we are the culture.
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