OPINION: Big Tech will threaten, but Canada doesn't have to listen

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OPINION: Big Tech will threaten, but Canada doesn't have to listen
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Canadians, it’s time to hold your nerve. There is no need to panic about Facebook’s threats to block the sharing of news content.

Curbing the power of big tech is challenging, but the good news is that momentum is building worldwide.Sign up to receive daily headline news from the Ottawa SUN, a division of Postmedia Network Inc.By clicking on the sign up button you consent to receive the above newsletter from Postmedia Network Inc. You may unsubscribe any time by clicking on the unsubscribe link at the bottom of our emails. Postmedia Network Inc.

The Australian Code was developed in response to concerns from large and small media outlets about the impact behemoth digital platforms were having on Australian media and the local ad markets. Despite tech outrage, the Code has proven to be a success for Australian news media – large and small. It’s workable and effective.

It took a little longer for smaller independent publishers to get a seat at the bargaining table, but we got there – with Google – in the end. It took six months of back-and-forth negotiations, but all our small publishers secured agreements and funds from Google.

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