Netflix Under Pressure in Korea as ‘Squid Game’ Success Stirs Lawmakers and Internet Firms

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Netflix Under Pressure in Korea as ‘Squid Game’ Success Stirs Lawmakers and Internet Firms
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American streaming firm Netflix faced up to a multi-faceted wave of pressure in South Korea, a country where it has achieved market dominance and which is a vital production hub, this week. The glo…

The global success of Korean-made Netflix original series “

Netflix’s Singapore-based VP of public policy, Dean Garfield, is currently in Korea and has visited National Assembly lawmakers and regulators. On Thursday morning he held a further meeting with members of the press, who were polite but unrelenting in tackling the service fees issue from different angles.

“We are in the midst of a story-telling renaissance, with Korea leading the way. Korea is fast becoming one of the greatest and most influential entertainment and cultural centers in the world, not just K-drama, but also music, fashion [and food]… The K-wave has infiltrated not just Asia, but every corner of the world. For example, ‘Squid Game’ made it to number one on Netflix in 94 countries when it launched. We are so very excited to be a part of this journey with Korea,” he said on Thursday.

In a question-and-answer session with journalists, Garfield was peppered with a dozen questions about network fees, the functionality of Open Connect and payments that Netflix makes to ISPs in other countries. Garfield conceded that these exist, but said that they are for marketing, set-top-boxes and other contractual commercial relationships.,” he said after being asked whether Netflix would accept a settlement.

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