NEW YORK — McDonald’s Corp said on Wednesday it will expand its trial in Canada of vegan burgers made by Beyond Meat as the world’s biggest fast food chain tests the viability of …
NEW YORK — McDonald’s Corp said on Wednesday it will expand its trial in Canada of vegan burgers made by Beyond Meat as the world’s biggest fast food chain tests the viability of a broader rollout.
While other chains have already started selling plant-based meat – including Restaurant Brands International Inc’s Burger King, White Castle and Dunkin’ Brands Group Inc – a McDonald’s contract would likely be the biggest and put the plant-based meat movement front and center in mainstream America. “I liked it. It hit that nostalgic factor,” McClinchey told Reuters while shopping at a comic store in London, Ontario, last month.
Southwestern Ontario, particularly the city of London and surrounding areas, has long been the “guinea pig of Canada” to test new products, said Gerry McCartney, CEO of the London Chamber of Commerce.
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