Lee Iacocca, Legendary Auto Executive and Chrysler’s TV Pitchman, Dies at 94

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Lee Iacocca, Legendary Auto Executive and Chrysler’s TV Pitchman, Dies at 94
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Lee Iacocca, the legendary automobile executive who became one of the first celebrity CEOs of the modern era after saving Chrysler from bankruptcy, died Tuesday at his home in Bel Air. He was 94. I…

Lee Iacocca, the legendary automobile executive who became one of the first celebrity CEOs of the modern era after saving Chrysler from bankruptcy, died Tuesday at his home in Bel Air. He was 94. Iacocca became a household name in the early 1980s after he began appearing in commercials for Chrysler automobiles. He pitched viewers [...

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