Shares of Roku (ROKU) are climbing after JPMorgan (JPM) and Seaport Research both came out with bullish calls on the TV streaming company. JPMorgan lifted...
) and Seaport Research both came out with bullish calls on the TV streaming company. JPMorgan lifted Roku 's price target to $90 from $80 and reaffirmed its Overweight rating. Meanwhile, Seaport Global raised the company's price target to $85 from $74 and maintained its Buy rating.Morgan and Seaport Global Securities, both getting a little bit more bullish here, raising the streaming platforms Price target JP.
Yeah, I think the key profitability catalyst, if you will for Roku here, that we're starting to hear a lot more from the street is how well they're going to be able to continue to build on top of the ad experience for the different tiers that they do have and making sure that for whichever tier consumers are buying into for that ad experience that you actually look across.
So with all the new ad supported tiers that have certainly come into the market over the past year 18 months for Roku being able to capture a percentage and grow out that percentage of the market here is gonna be critical, because that is the most margin driven portion of many of these businesses right now, if you can layer an ad successfully as well, whether that be pre roll mid roll post roll, just roll them.'World's Smallest Monkey' Baby Born At Sussex Zoo.
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