While Jasper National Park and the town are still closed to visitors, on Friday the park service announced that it had reopened the road south through the Rocky Mountains.
WATCH ABOVE: While residents have been returning to Jasper, the town is still closed for business. While many owners are thankful their businesses are still standing, the wildfire evacuation and closures have dealt a big blow to their bottom line. Kabi Moulitharan reports.The road to recovery is starting to clear for businesses in Jasper, Alta., a month after some 25,000 visitors and residents were forced to flee a raging wildfire.
SunDog restarted its shuttle route from Edmonton to Jasper on Friday as well, though for now it’s just for residents and workers, said Hardy.“As far as our company goes, that’s a big milestone in terms of the rebuild and the restart.” The organization, funded by Prairies Economic Development Canada, has been busy helping small businesses as they handle their accounting, figure out payroll, insurance and the many other financial challenges they face on top of the personal toll of losing so much.Robbins is closely aware of the devastation of the fire; her home is one of only four left on her street.
An earlier survey conducted by the Tourism Industry Association of Alberta gave some sense of scale, estimating daily revenue losses as high as $4.5 million a day during the peak summer months.
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