Inclusive Retail Brand Gravitas Supports Women’s Self-Confidence Through Fashion

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Inclusive Retail Brand Gravitas Supports Women’s Self-Confidence Through Fashion
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Lisa Sun, founder and CEO of Gravitas, a retail brand and confidence company, is helping women of all sizes, especially plus-sized women, feel confident and own their worth through her designs.

Sun's career began at McKinsey & Company as a business analyst. During her first year-end review, the head of the department, now an angel investor in Gravitas, wrote,"Lisa comes across as young and overly enthusiastic at times. She should seek to have more gravitas." At the time, Sun became stumped."I'm 22 years old," she comments,"and never heard this word before. I looked it up later on and found out it means dignity, importance and depth of substance.

Over the course of 12 years at McKinsey, she became a leader of the apparel, fashion, luxury and beauty practice. Speaking fluent Chinese, she took several luxury brands into the Chinese market from 2006-2008. Her position demanded that she travel close to 200 days a year. One morning she decided that this wasn't the lifestyle she wanted. For almost one year, she traveled the world experiencing new adventures. Upon arrival back to the U.S.

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