In the massive movie weekend of “Barbie” and “Oppenheimer,” there were many winners. Greta Gerwig, who made history for female directors. Christopher Nolan, who set a non-Batman career high. Movie theaters, more crowded than anytime post-pandemic. Lovers of unlikely double features. The color pink. Matchbox Twenty.
But one of the most important triumphs in the moviegoing monsoon of “Barbenheimer” was originality. Here are two movies that are neither sequels nor reboots pushing the box office to highs not seen in years. “Barbie” and “Oppenheimer” became a meme because of their worlds-apart differences but they're each indelibly the work of those filmmakers.
“I’ve always joked that if there’s a tornado movie that works that the next year there will be three tornado movies. There’s an internal prejudice to doing what works,” says Richard Gelfond, IMAX chief executive. “I’m hopeful that these movies were original by noted filmmakers will convince studios to lean into that direction rather than doing what’s safe.And the numbers are eyepopping. The total box office in U.S.
The seventh “Mission: Impossible” film, “Dead Reckoning Part One,” fell shy of expectations before getting blown away by “Barbenheimer.” It declined 64% in its second weekend. “The Super Mario Bros. Movie” isn’t anyone’s idea of cutting-edge cinema but it reflects Hollywood’s new embrace of the giant gaming industry.
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Barbie, Oppenheimer fuel historic box office bonanza‘Barbenheimer’ will likely turn out to be the fourth biggest box office weekend of all time with over $300 million industrywide
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‘Barbie,’ in 1st, and ‘Oppenheimer,’ in 2nd, fuel historic box office bonanza“ Barbenheimer ” didn’t just work – it spun box office gold.
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‘Barbie,’ in first, and ‘Oppenheimer,’ in second, fuel historic box office bonanza\u0022 Barbenheimer \u0022 didn\u0027t just work \u002D\u002D it spun box office gold.
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'Barbie' takes the box office crown and 'Oppenheimer' soars in a historic weekend'Barbenheimer' didn't just work: it spun box office gold. The social media-fuelled fusion of Greta Gerwig's 'Barbie' and Christopher Nolan's 'Oppenheimer' brought moviegoers back to the theatres in record numbers this weekend, vastly outperforming projections and giving a glimmer of hope to the lagging exhibition business, amid the sobering backdrop of strikes.
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‘Barbie,’ in first, and ‘Oppenheimer,’ in second, fuel historic box office bonanzaThe “Barbenheimer” phenomenon may have started out as good-natured competition between two aesthetic opposites, but, as many hoped, both movies benefitted in the end.
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‘Barbie,’ in first, and ‘Oppenheimer,’ in second, fuel historic box office bonanza\u0022 Barbenheimer \u0022 didn\u0027t just work \u002D\u002D it spun box office gold.
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