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Could the next superstar radio host be an AI? Maybe not soon, but it is coming: experts | CBC Radio LoadedTech and media experts say it will likely take years before AI voices can convincingly replace real radio personalities en masse. But whenever they might come, they’ll bring with them new questions about ethics and trust.
She admits that listening to AI Ashley can be "a little scary," since she isn't the one writing the script that a simulacrum of her persona recites on the air. Elzinga says that when AI Ashley was announced, listeners were worried it was going to totally replace her. They were relieved to hear that wasn't the case. Elzinga said Futuri doesn't own her voice or on-air likeness. So where she goes, her AI goes with her, though she declined to elaborate on specifics of her contract.
Paul Nahin says that even radio was a strange new technology upon its debut, bringing with it implications for communication, and then-unanswered questions. "AI can really handle a lot of that kind of stuff so that the creative part of what we do on the air can really come through." He said designers would also have to balance the amount of information shown at once to avoid distracting the driver.
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