Barbie announces Tessa Virtue doll as part of 'Role Models' series

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Barbie announces Tessa Virtue doll as part of 'Role Models' series
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Virtue’s doll features the red dress she wore in the free dance at the 2018 Pyeongchang Games. Virtue and partner Scott Moir won their second Olympic ice dance gold in the event.

Virtue joins the iconic line of toy dolls as part of Barbie’s “Role Models” series.

“SO EXCITED & HONOURED to be part of it,” Virtue tweeted Wednesday. “More to come, need to collect my emotions first.” Virtue and Moir ended the Pyeongchang Games as the most decorated figure skaters in Olympic history with three gold and two silver medals and were named The Canadian Press team of the year for 2018.

I’ve been wanting to share this news forever!@Barbie’s 60th anniversary #YouCanBeAnything campaign is honouring #MoreRoleModels in their continued commitment to #CloseTheDreamGap-SO EXCITED & HONOURED to be part of it.— Tessa Virtue March 6, 2019The Barbie website calls Virtue “one-half of a team known for their legendary elegance, athleticism, innovation, and their unparalleled ability to skate in unison.

“The Barbie role model program is Mattel’s way of honouring women who are breaking boundaries to inspire the next generation of girls. Tessa, like other honourees, was chosen because through hard work, determination and dedication, she shows girls every day that you can be anything,” Lisa Perry, brand manager for Mattel Canada, said in a statement.

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