Google's acquisition of Fitbit could help the smartwatch maker catch up to Apple in more than a few ways.
Google is acquiring Fitbit in a $2.1 billion deal. That could give smartwatch maker Fitbit a key advantage in areas where it's been lagging behind Apple. In addition to giving Fitbit more reach and resources for creating new products, Google's position as the operator behind the world's largest smartphone platform could help Fitbit develop better software for its watches and expand its app store.
Google is acquiring Fitbit in a $2.1 billion deal. That could give smartwatch maker Fitbit a key advantage in areas where it's been lagging behind Apple. In addition to giving Fitbit more reach and resources for creating new products, Google's position as the operator behind the world's largest smartphone platform could help Fitbit develop better software for its watches and expand its app store.
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