.AnheuserBusch CEO Brendan Whitworth committed to supporting the LGBT community and to listening to the wants and needs of the brewery's consumers on Wednesday. 'The conversation surrounding Bud Light has moved away from beer,' Whitworth said.
"The conversation surrounding Bud Light has moved away from beer," Whitworth told the crew of CBS Mornings."That conversation has become divisive, and Bud Light really doesn't belong there. Bud Light should be all about bringing people together, and there's been an impact on the business.
He did not directly answer the questions of whether the promotional campaign with a transgender influencer was a mistake. pic.twitter.com/19PXJQkoemThe brewery has lost millions, and its reputation has suffered what many consider irrevocable damage. "One thing I'd like to make extremely clear is that impact is my responsibility, and, as the CEO, everything we do here, I'm accountable for."
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