Google is making a change to how quotes in Google Search results appear, making it easier to find pages with exact phrases or words.
One of the best search hacks for finding things easily in Google Search is about to get a lot better. Being able to search using quotes in Google Search has been one of the best ways to find specific phrases or words in a webpage or document for years. But now, Google will highlight where the quoted phrase or word appears. This should let you see exactly where it appears on the page much more easily.
The change that Google is making is very simple. The results will still show the same as they always have. However, Google will now provide a more detailed snippet underneath each URL. The snippet is where Google provides additional context for each URL it displays in Google Search. If you search for “best dog treats,” you’ll see a snippet under each URL that outlines what it is about.this week. According to the post, snippets will show you the quoted phrase you searched for in bold letters.
However, with the new method, Google has bolded the word. Making it easier to pick out the contextual inclusion for the phrase. Google’s Yonghao Jin says search results didn’t previously show this because the phrase was often included in parts of the page that weren’t considered helpful in snippets.
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