Online wine sales are soaring amid coronavirus lockdown
Since the pandemic started spreading to North America, Winc has welcomed over 20,000 new members.
Vivino notes that relative to the $300 billion-plus wine industry, e-commerce has never quite taken off. But with drinkers sheltered at home, wine lovers are ordering in bulk. This was Reeve’s best week of online sales ever, and a true lifesaver. Thanks to online and phone sales, we've been able to keep our three employees on the payroll, which is a huge priority for us.”
In response, there has been a definite uptick in sales and website traffic. “Interestingly, sales are coming in from many parts of the country as well as a new local business,” she adds.nquiries are coming through social media, asking if we can ship to everyone from Maine to Montana,” he says. Despite the tumultuous time, consumers are still purchasing Champagne to celebrate life’s milestones. “People are trying to up their experiences with great meals, intimate gatherings, and Champagne.
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