Zelenskyy’s pleas to Western governments for Ukraine aid ‘having an impact,’ experts say
invasion of his country with what experts say is a winning strategy: a Western government-sanctioned media tour.
Experts say these addresses — which follow similar appeals to the British House of Commons and the European Parliament — are part of a broader effort that, combined with regular video updates Zelenskyy posts to social media, are meant to show Ukraine’s strength in the face of war while putting pressure on the West for more help.
Amidst the danger, Zelenskyy has given multiple daily briefings from either his offices in Kyiv, one of several underground bunkers where he has hidden, and even in the streets of the capital. Some of his addresses have been delivered partly in Russian, which experts say is significant.