YouTube says it'll take down videos if creators encourage users to 'artificially' inflate ad views for Black Lives Matter donations
YouTube is warning creators who are pledging to donate their ad revenue to the Black Lives Matter movement that their videos could be removed from the website.that encouraging the audience to "artificially" drive up views and engagement metrics, and thus increase videos' ad revenues, could put creators in violation of the website policies.
The post from YouTube follows a swarm of creators uploading videos to the platform where they promise to donate the ad money generated, through a Google program called AdSense, to causes supporting racial justice.
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