You've heard of Oscar bait. 2022 is the year of Emmy bait
, which only managed to get nods for hair, makeup, and costumes. Critics hated it, ratings were poor, and viewers on Twitter made a miscast Viola Davis’ exaggerated performance as Michelle Obama into a meme. But Showtime likely greenlit the project, in part, because it saw awards potential in casting Davis, Sharon Stone, and Gillian Anderson in a period drama about three beloved FLOTUSes.Pam & Tommy.
making an especially strong showing, Hulu cleaned up in today’s nominations—even if its weaker miniseries, likeDisney+ does not, as a rule, make Emmy bait, in part because its parent company owns Hulu and FX, but also because it doesn’t have to.
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