You're Going to Want to See & Shop This Not-to-be-Missed Wedding Edit

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You're Going to Want to See & Shop This Not-to-be-Missed Wedding Edit
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MatchesFashion just made its first foray into the world of bridal with an exclusive edit of 200+ pieces.

London-based global luxury retailer MatchesFashion just launched its first wedding shop, dubbed The Wedding Edit, featuring 200+ pieces from 30 collections.

The retailer brought in luxury designers–including Vivienne Westwood, Miu Miu, Jil Sander, and more–to design exclusive pieces for the modern bride.Who says you can only wear your dream wedding dress once? Following on the heels of other luxury retailers like Net-A-Porter and Moda Operandi, MatchesFashion made its grand entrance into the wedding scene yesterday with, dedicating itself not only to completing a bridal look but also to creating pieces that a bride can still use long after she comes home from her honeymoon.

"We have noticed an increase in sales across our eveningwear and modern tailoring categories, particularly in monochrome tones," said Natalie Kingham, MatchesFashion's fashion buying director."We wanted to create a dedicated area where our clients can find unique pieces for their wedding and special events that can be worn again for many years to come."

The London-based, global retailer brought together a roster of luxury designers to curate 30 collections of 250 unique pieces , as well as curating 65 additional pieces from established and emerging designers.Shop The Wedding Edit

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