The companies put the enterprise value of UFC at $12.1 billion and WWE's value at $9.3 billion.
biggest event of the yearVince McMahon purchased Capitol Wrestling from his father in 1982, and took the regional wrestling business to a national audience with stars such as Andre the Giant, Hulk Hogan, “Stone Cold” Steve Austin, John Cena and Dwayne “The Rock” Johnson. The company, which changed its name to World Wrestling Federation and later World Wrestling Entertainment, hosted its first WrestleMania in 1985.
Ties already exist talent wise between WWE and UFC, with stars such as Brock Lesnar and Ronda Rousey crossing over between the two organizations. He also provided some idea of where the focus of the new company will be, saying that it will look to maximize the value of combined media rights, enhance sponsorship monetization, develop new forms of content and pursue other strategic mergers and acquisitions to further bolster their brands., a majority shareholder of WWE, returned to the company in January and said that it could be on the block with viewership continuing to rise.
“It makes all the sense in the world for all these synergies that we have to extract all of the value that we can out of the marketplace,” he explained.The company held its marquee event,, over the weekend. The two-day spectacular, held at SoFi Stadium in California, topped the existing global viewership record by 28% on the first night. On the second night, it beat the existing global viewership record by 33%. Merchandise sales for WrestleMania 39 climbed 20% from a year earlier.
“We like the assets of UFC and also WWE in a world where linear TV is losing market share to streaming, thus live sport content is in high demand," wrote Jeffries analyst Randal Konik said in a note to clients.
Canada Latest News, Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
WWE, UFC-parent company Endeavor merge to form $21B global fighting behemothEndeavor, the parent company of UFC, acquired World Wrestling Entertainment in a merger that values the WWE at $9.3 billion, forming a worldwide combat sports behemoth, the companies say in a joint announcement.
Read more »
WWE near deal to be sold to UFC parent Endeavor, sources sayWWE and Endeavor Group are in advanced talks for a deal that would merge Vince McMahon's wrestling and media company with UFC, sources say
Read more »
WWE close to being sold to UFC parent company EndeavorAs WWE puts on WrestleMania, its biggest show of the year, the company is on the verge of being sold.
Read more »
Endeavor Nears Deal to Buy WWE and Merge It With UFCThe UFC owner is in talks to acquire the wrestling company after the January return of Vince McMahon to the sports entertainment powerhouse.
Read more »
WWE Nears Sale to UFC’s Endeavor GroupThe deal gives WWE an enterprise value of $9.3 billion and UFC an enterprise value of $12.1 billion.
Read more »
Deal to Merge WWE With UFC Close to Being Finalized: ReportUFC’s parent company, Endeavor, is in “advanced talks” to buy Vince McMahon’s promotion, which held its Wrestlemania flagship event over the weekend.
Read more »