We're still waiting for Sony to announce its prices for the very first QD-OLED TV (A95K), but we already have a hint that it will be cheaper than we thought.
It’s not a stretch to say that the most exciting announcement to come out of CES 2022 was the debut of QD-OLED display technology. We already knew that QD-OLED displays could theoretically be a game-changer, thanks to better brightness, contrast, and wider color range. But until the show, we hadn’t seen it in the flesh.
Sony’s Bravia A95K likely will be the first QD-OLED TV you can buy. Samsung is also likely planning a QD-OLED model, but we haven’t gotten any details on that yet. Sony already has published the product page for the A95K on its U.S. website, with information about both sizes — it will come in 55- and 65-inch screens. However, the company isn’t quite ready to tell us how much these TVs will cost.
If Sony’s points math holds true, that means the 55-inch will cost $3,000 and the 65-inch will run you $4,000. Granted, those are expensive prices for 4K TVs that are considerably smaller than what $3,000 – $4,000 will buy you if you stayed with existing QLED or OLED models, but it’s not the kind of over-the-top money we were fearing.
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