Meta Platforms Inc.'s new entry into the social media space, Threads, has seized an opportune moment amid much frustration with Twitter, with Mark Zuckerberg...
Meta Platforms Inc.’s new entry into the social media space, Threads, has seized an opportune moment amid much frustration with Twitter, with Mark Zuckerberg also deploying elements of Apple co-founder Steve Jobs’s well-known copycat tactic.
“Jobs was the king of seeing, of letting someone else take a lead and coming in either second or third and doing it better than anybody, especially with the iPod, the iPhone and even the Apple Watch,” said Tim Bajarin, chairman of Creative Strategies, a tech market research firm. “While I do think Zuck has some of that mentality anyway, this is more of an opportunistic position.”
In one of the fastest growing social media launches ever, Threads reached 70 million plus sign ups as of Friday afternoon, after an earlier than expected launch late Thursday, taking advantage of its existing user base and making it easy to import followers from Instagram.
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