Cultured, or lab-grown, diamonds are exactly like mined diamonds, only they are cleaner, more sustainable, and guaranteed to be 100% conflict-free. Lark & Berry is the first luxury jewelry brand to rely exclusively on cultured diamonds.
... [+]Laura Chavez is on a mission to change that. She is the founder of Lark & Berry, the first fine designer jewelry brand in the world to use cultured diamonds and stones exclusively. She sees herself as not just the founder of a sustainable luxury jewelry company, but also as a key part of positively disrupting an industry in dire need of change. “As soon as I discovered that 100% real diamonds could be lab-grown, I knew I wanted to be involved with cultured diamonds.
Chavez says she always knew that she wanted to be an entrepreneur. Her father owned his own business, and watching him handle tough situations firsthand, with a humane approach, inspired her. She also felt determined to make a positive difference in the world in the process. At age 8, Chavez started a candy stand with a friend outside her house. Later, while an undergrad at Rice University, she launched the first social network at the school. Although it was short-lived, it provided her with critical early insights into what it’s like to start a company. After graduating, she launched a restaurant in Argentina, but quickly deteremined this wasn’t the life for her. So she decided to attend London Business School to get an MBA....
Luckily, consumers are becoming more conscious of the impact of their buying choices. More and more people want to purchase goods that are sustainably and ethically produced.
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