Dethroned! The Honda Civic is no longer the top-selling car in Canada. That title now belongs to the Toyota Corolla. But for how long? We analyze the takedown here:
The Toyota Corolla knocked the Honda Civic from the throne on which it sat for nearly a quarter century, but it's too soon to say whether the dethronement is the start of a long-term trend.Corolla sales fell 17 per cent compared with a year ago, while Civic sales were off 31 per cent.
Sam Fiorani, vice-president of global vehicle forecasting at U.S.-based AutoForecast Solutions, says the Corolla offers more choice than the Civic. “When you do those things, we feel we’re appealing to a broader and broader audience. And we feel there is a Corolla for just about anybody.”“We have lots of internal goals and targets we set, but certainly knocking off Civic was not a conscious mission within our organization, especially in this environment of supply chain disruptions and challenges. It wasn’t something we were out to do,” he said.
Honda Canada said in a statement problems spanned beyond just microchips and that it faced “significant supply chain, transport, parts availability and COVID-related delays more so than other OEMs.” Meanwhile, combined production of the Corolla in Japan and Blue Springs, Miss., rose “slightly” in 2022, with Blue Springs output up 3.4 per cent last year.
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