Why Taking On American In Miami Is The Toughest Fight Delta Ever Picked

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Why Taking On American In Miami Is The Toughest Fight Delta Ever Picked
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American Airlines' Miami hub is among the finest assets in commercial aviation and this month, American is celebrating the hub's 30th anniversary

... [+]American Airlines’ Miami hub is among the finest assets in commercial aviation and this month, American is celebrating the hub’s 30anniversary “of its bold move to establish a hub at Miami International Airport,” in a press release, adding that it will continue to grow “with a strong focus on further expansion into Latin America.” On Saturday, American announced an expansion of its 20-year-relationship with the Miami Heat NBA team, becoming the Heat’s international partner.

The deal ended American’s effort to become LATAM’s partner. In combination with American’s Miami hub, that deal could have created a near-stranglehold on the U.S.-Latin America market. In a sense, Delta had little choice but to act. A downside may be that the Miami hub has just 52 domestic destinations. Obviously, however, they are 52 well-chosen destinations.

Four days later, just in case the impact might not be limited, American announced it will boost Miami-Lima service in April and boost Miami-Santiago and Miami-Sao Paulo next winter. For good measure, American also said that in March, it will add Boston-London service, an obvious counter to Delta’s new trans-Atlantic hub in Boston. Remember that in London, American has a partner: British Airways.

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