Why Olay wants to MakeSpaceForWomen at Super Bowl LIV with Taraji P. Henson
Olay’s ambitious new ad will continue the brand's commitment to inspire women to"Face Anything’ while also addressing gender parity and giving back to STEM-based organizations, like Girls Who Code. The brand’s Super Bowl commercial is inspired by the historic first-ever all-female spacewalk and will pay homage to the women of STEM who are paving a path for future generations. Taraji P.
Henson is passionate about closing the gender parity gap in both STEM and entertainment industries and pulled from her previous experience playing Katherine G. Johnson, the NASA aerospace technologist whose mathematic calculations of orbital mechanics helped land the first American astronaut in space, in 2016 the movie,to execute Olay’s #MakeSpaceforWomen commercial.
Henson: I stand behind fighting for young girls and women in the entertainment industry. Certainly, women who are underrepresented in the industry, that’s always been my mission because representation is very important. Just like women of color didn’t have representation within the STEM fields and I thought I couldn’t excel, years later, we didFluker: As you previously mentioned, in 2016, you starred in , as Katherine G.
Henson: Representation is so important. Young women wouldn’t know to dream big if they didn’t see others doing it before them. So that’s why I’ve made it my mission to work hard to be the change and fight to be the voice for young girls who are coming up behind me. Lord knows where I would be if I didn’t have any representation and someone to look up to, to allow me to dream.
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