How do you engage, retain and reward workers who aren’t looking to move up the ladder?
Gen Z is channelling their ambition into social causes and want to work for employers that have similar valuesfrom recruitment agency Randstad shows 56 per cent of workers – 69 per cent for Gen Z – consider themselves to be ambitious. Yet, 47 per cent say they’re not focused on progression, and 34 per cent say they never want to be a manager.
“Those things are not as prevalent any more and the measure of career success is more intrinsic,” he says.Mr. Ng says there are two important factors that play into why Gen Z workers may be ambitious, but not put an emphasis on upward mobility. Second is that Gen Z’s values are different from other generations, based on their formative experiences and the current context.
“Right out of the gate, before we were making any money, I pledged 1 per cent of our equity to ,” Ms. Zaidi says. “It wasn’t that I was intentionally community-and-mission driven to retain employees. I think that was just a consequence of the mindset I had,” she says.
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