Where Have All the Girlbosses Gone?

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Where Have All the Girlbosses Gone?
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The girlboss era is decidedly over, but many of its most emblematic figures, and those who aspired to their ranks, are still in their career-prime years.

is out this month, she has left the position of CEO of her company. The era is decidedly over, but many of its most emblematic figures, and those who aspired to their ranks, are still in their career-prime years. So where have all of the girlbosses gone?that no one really wants to claim for themselves. There was, it probably goes without saying, no boyboss equivalent. But however cringeworthy the term, it had a certain utility.

For someone like Weiss, who didn’t go to business school, and barely held more than an assistant job before founding her company at the age of twenty-five, it was a path to being taken seriously. Being a girlboss allowed her to speak at a fireside chat she gave in January 2015 at the office of Harry’s, the men’s grooming company, with a“The young employees scribbled her remarks in Moleskine notebooks, their heads cocked thoughtfully.

The girlboss was the last decade’s version of business fame. Think of the corporate raiders of the ’80s or the tech founders of the ’90s. These female founders had done something right: They had captured the imagination of a younger generation, and had put women in business front and center in culture.are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Understanding what was wrong about the girlboss is less about identifying who was a girlboss but who was not included in the media narrative. “What about all the CEOs working hard who were people of color, or didn’t live on the coasts, or didn’t have consumer-facing products?” one female tech founder said to me with an eye roll when I asked her about the mania for girlbosses.

Then there were real problems coming from the companies they were running. Amoruso faced a discrimination lawsuit in 2015 for allegedly firing pregnant employees. In December 2019 came leaked Slack messages from Steph Korey, the founder of the luxury luggage brand Away, revealing a workplace culture at odds with the cheerful ethos of the business. One by one they were taken down, hit with a pandemic and a racial reckoning they were not well prepared to contend with.

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