ICYMI: WestJet focusing on implementing new strategy in 2023 yyc yycbiz
He was considered a rising star with the Lufthansa Group, having previously served for three years as CEO of Austrian Airlines, that country’s largest airline pre-pandemic as a low-cost option with a large footprint in central and eastern Europe.Challenges remain as the airline industry continues to recover from restrictions and health orders during two years of COVID-19.
“I think WestJet was doing too many things, was trying to be too many things to too many people, and we have to focus on those areas that made WestJet strong in the first place,” said von Hoensbroech.Article content For 2022, the airline is running at 78 per cent of pre-pandemic levels, with federal restrictions on flying and cross-border travel still in place until Oct. 1. In December, the airline is running at 90 per cent of pre-pandemic levels — averaging about 600 flights a day with 65,000 guests — and is forecasting a return to 2019 numbers by the second or third quarter of 2023.
This was before extreme weather wreaked havoc on the airline industry during the holiday season. Between Dec. 18 and Dec. 26, 1,450 flights were cancelled by WestJet due to winter storms across the country, affecting thousands of travellers. On Dec. 23 alone, 333 flights were grounded.
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