.victoriabeckham is getting into shapewear with VB Body, a permanent capsule collection that can be worn under clothing, or on its own.
The pieces are meant to be “foundational and statement,” with asymmetric necklines and corset-style detailing.
The core collection offers seven silhouettes, including a fitted midi skirt and dress, bralette, and a split-front legging, a signature Beckham style. The neutral palette includes black, white, blush and chocolate. The company said that bold brights will be introduced seasonally to complement the collection, the first of which is a vibrant tomato red.VB Body is launching a few weeks afterwhich debuted for fall 2022. The eight bag styles are made in Italy and come in fabric, with the new VB logo, and in leather.
As reported, Beckham has brought in a designer Raphaelle Hanley, and has built an in-house team to manage the bags’ production and supply chain.“It’s a much more strategic launch, and part of our lifestyle approach,” Beckham said earlier this year in an interview alongside The handbag debut is part of an overarching strategy revealed last summer to reposition the brand for growth, and profitability.under a single Victoria Beckham label. The Victoria Victoria Beckham and mainline collections have been blended, with a new average price point of around 550 pounds, compared with the 900 pounds of the old mainline collection.as design director, and her debut collection will be for pre-spring 2023.
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