'Van Gisbergen Effect' of International Ringers Fails to Match the NASCAR Hype at Brickyard

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'Van Gisbergen Effect' of International Ringers Fails to Match the NASCAR Hype at Brickyard
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Except for Shane van Gisbergen’s credible, lead-lap 10th-place finish for Trackhouse Racing, the results weren’t pretty for influx of international ringers at Indy.

So, what did NASCAR gain from having five international stars on the road course at Indy over the weekend?

NASCAR’s marketing and media relations teams worked overtime in the days leading into this past weekend’s Verizon 200 Cup Series race on the road course at Indy. It bragged relentlessly—and, perhaps, appropriately—about the “international stars” coming in for the weekend. Toyota brought in Kobayashi and assigned him to the 23XI team co-owned by Denny Hamlin and Michael Jordan. For Toyota, it’s part of an understandable plan to expose its drivers to other racing disciplines.

Early this year, Button agreed to drive three road races for backmarker team Rick Ware Racing. The mostly-retired 2009 F1 World Driving Champion was a lead-lap 18th at COTA and lead-lap 21st at Chicago before his forgettable 28th at Indy, all in RWR’s No. 15 Ford. In this case, it might have been a matter of a capable driver stuck in weak equipment. .Richard Childress brought in Kostecki from Australia, where he’s an acknowledged Supercar Series star.

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