Unilever rebrands its 'Fair and Lovely' skin-lightening cream in India

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Unilever rebrands its 'Fair and Lovely' skin-lightening cream in India
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Hindustan Unilever, the Indian subsidiary of the global consumer goods giant, says it will 'stop using the word 'Fair' in the brand name' of its array of skin creams.

Hong Kong Unilever plans to rename its"Fair & Lovely" skincare brand in India as controversy grows over the use of skin-lightening products.

Hindustan Unilever, the Indian subsidiary of the global consumer goods giant, announced Thursday that it would"stop using the word 'Fair' in the brand name" of its array of skin creams. The decision was taken to shift toward"a more inclusive vision of beauty," the company said in a statement.

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