Two women in Toronto are changing the male dominated condom industry Toronto Condoms
Introduced in 2021, founders Yasemin Emory and Whitney Geller are filling the void in a male saturated industry with a genderless inclusionary condom brand.
"We were both between pregnancies and found ourselves in the condom line and we were struck by how shocking it was that [condoms] hadn't changed in [our] lifetime," said Emory."The market felt super outdated and specific to a certain type of masculinity that we don't even know who exactly identifies with."
"We wanted to change the landscape not only by normalizing the use of condoms but how people relate to condoms, how people find condoms and how they feel about it," said Emory.
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