I spoke with Sara about shifting careers from marketing to tech start-up, the Shark Tank effect, striking out on her own, and balancing family life with running her own company.
SZ:
In 2013 we were living that dream: the business was supporting our family and we had all the flexibility we envisioned. We had bought our dream home and we had two healthy children who were growing up in an idyllic town in Sonoma County, California.
But the business was growing faster than we were. It needed more from us. We didn’t have enough employees to serve our couples and maintain the site. That launched us into a growth phase that was really tricky to learn how to manage – we didn’t have the experience there. Ultimately after a long and winding road, we split up and I bought my co-founder out of the company. So that phase of growth came with a lot of stress and challenges.
However the opportunity to grow and become the leader of something remarkable comes once in a lifetime – so the advantages far outweigh the disadvantages for me. I see it as a journey and I am ever-evolving along the way.: In the last few years, there has been an increasing trend of women leaving their jobs to start their own businesses during the Great Resignation.
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