In addition to asking Health Canada to look at ways to reduce misinformation online, TPH also wants the Board of Health to ask the World Health Organization to create new rules to prevent anti-vaccine groups from promoting or advertising false messages
After years of promoting vaccine safety, public-health officials across Canada are now taking a more aggressive approach in combatting false information about vaccines by advocating for a crackdown on those who propagate dangerous messages. The latest move is by Toronto Public Health, which is asking the city’s Board of Health to adopt a series of recommendations to counter anti-vaccine messages.
In addition to asking Health Canada to look at ways to reduce misinformation online, Toronto Public Health also wants the Board of Health to ask the World Health Organization to create new rules to prevent anti-vaccine groups from promoting or advertising false messages. Earlier this year, anti-vaccine group Vaccine Choice Canada posted billboards across the Greater Toronto Area questioning the safety of vaccines.
Public-health organizations have long promoted the safety and efficacy of vaccines. But the spread of false information online is making many officials realize that they need to counter anti-vaccine messages with focused, science-based campaigns that can reach people who may be vaccine hesitant, said Tim Caulfield, Canada research chair in health law and policy at the University of Alberta.
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