Gerber is looking for a baby with a 'playful smile that can light up a room, an irresistible giggle and an undeniably lovable personality.'
The winner will serve as the 2022 Gerber Spokesbaby and have an honorary role on Gerber’s Executive Team for up to one year.
Gerber said it is looking for children between 0 and 4 years of age, with a playful smile that can light up a room, an irresistible giggle and an undeniably lovable personality. Both photos and videos will be required for submissions this year, according to the. No professional photography is allowed. TikTok and Instagram reels are acceptable for video submissions.
New this year is Gerber’s $25,000 donation to the March of Dimes. The amount matches the winner’s cash prize.
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