When TikTok flew a group of its stars to Washington last month, it seemed inevitable that they would end up dancing. How else to protest a potential ban on what’s been nicknamed “the dance app”? While TikTok’s CEO prepared to testify before Congress, the influencers posted dance videos filmed in the halls of the Capitol and on a Constitution Avenue rooftop, hashtagging them #SaveTikTok. Their choreographed dissent had a sardonic bite: TikTok’s opponents often use its dance-centric reputation as
When TikTok flew a group of its stars to Washington last month, it seemed inevitable that they would end up dancing. How else to protest a potential ban on what’s been nicknamed “the dance app”? While TikTok’s CEO prepared to testify before Congress, the influencers posted dance videos filmed in the halls of the Capitol and on a Constitution Avenue rooftop, hashtagging them #SaveTikTok.
A diverse group of dance artists — fewer bored teenagers , more talented experts — have found new ways to be creative with the app’s short-video format. Dance today on TikTok is “a little more rare and also a little more special,” said Analisse Rodriguez, a professional dancer and early TikTok adopter who now has 11 million followers.The threat of a TikTok ban looms large for dance creators in the United States, especially those who have built their careers around the app.
Analisse Rodriguez and her siblings, professional dancers Rafi Rodriguez and Kat Rodriguez, found a large following doing mainstream dance challenges, though with greater polish than the average TikToker. Over time, they began seeking out more intricate choreography. Other creators have gone beyond the challenge format, inventing novel ways to choreograph for the app’s parameters and quirks. Hollywood’s TikTok following exploded after he hit on a formula he calls “organized chaos,” which takes advantage of the narrow vertical TikTok frame by having a large group of dancers move rapidly on and off screen.
Dance from the outside world has also made its way onto TikTok, with creators mounting impressive re-creations of choreography from arena concerts and music videos. Two months after the Super Bowl, Parris Goebel’s sophisticated dances for Rihanna’s halftime performance continue to circulate on the app. The most frequently performed excerpt, a snippet from “Rude Boy,” feels in many ways extremely un-TikTok: It requires a large group of dancers, much rehearsing and some very involved camerawork.
Should a TikTok ban occur, dance creators with smaller followings — those most likely to see their choreography co-opted — might be the most severely affected. Big names stand to lose meaningful income from TikTok’s engagement-based Creator Fund, but they often have streams of revenue outside the app and will be better able to pull their fans along to “whatever the next TikTok is,” as Hollywood said.
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