‘Tiger King’ Nabbed Over 34 Million U.S. Viewers in First 10 Days, Nielsen Says (EXCLUSIVE)

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‘Tiger King’ Nabbed Over 34 Million U.S. Viewers in First 10 Days, Nielsen Says (EXCLUSIVE)
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TigerKing has clawed its way into the national psyche to become one of Netflix’s biggest-ever original shows

The docuseries reached a U.S. TV audience of 34.3 unique viewers within the first 10 days of its release , according to Nielsen estimates. That topped season 2 of Netflix hit “Stranger Things,” which had 31.2 million unique viewers in its first 10 days, and was within shouting distance of “Stranger Things 3,” which drew 36.3 million over the comparable 10-day span, the measurement firm said.

When “Tiger King” premiered March 20, it got off to an inauspicious start: On the first day, it notched an average minute audience of 280,000 U.S viewers and reached 741,000 unique viewers, according to Nielsen. By comparison, on their respective launch days, Netflix’s “Mindhunter” season 2 had an average-minute audience of 395,000 and “Altered Carbon” season 1 had 335,000.

According to Netflix’s own rankings, “Tiger King” has held the crown as the No. 1 most popular title overall in the U.S. over the past two weeks. Note, however, thatare based on how many member accounts watched a given show or movie for at least 2 minutes over the previous 24 hours — an in-house metric the company claims is a better reflection of popularity than average time spent viewing .

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