President Biden will announce at a press conference on Thursday that Live Nation and its Ticketmaster subsidiary, along with other ticketing companies, have pledged to give U.S. consumers the abili…
and other additional expenses suddenly being added to ticket prices late in the online purchase process.
The announcement follows months of public and government pressure on the ticketing industry, which has been thrown into bold relief by controversies around Taylor Swift and Bruce Springsteen ticket on-sales last year — however, this announcement only addresses the “hidden” fees, often added by the venue rather than the promoter or artist, that contribute to the astronomical price of U.S. concert tickets.
Tom See, President of Venue Nation, said: “Live Nation is proud to provide fans with a better ticketing buying experience. We have thousands of crew working behind the scenes every day to help artists share their music live with fans, and we’ll continue advocating for innovations and reforms that protect that amazing connection.”
The announcement from the White House reads in part: “Today, Live Nation is committing to roll out an upfront all-in pricing experience in September showing just one clear, total price for more than 30 million fans who attend shows at the more than 200 Live Nation-owned venues and festivals across the country. Ticketmaster will also add a feature to give consumers the option to receive all-in upfront pricing for all other tickets sold on the platform.
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