As office attendance on Mondays tends to be softer than the middle of the week, this Cyber Monday may be the first chance customers have had to pay attention to deals, experts said.
When Cyber Monday first became “a thing” almost two decades ago, the concept of remote and hybrid work was the stuff of dreams for many workers commuting five days a week to the office.
After a busy Thanksgiving weekend and with her kids now back at school, “today was first day I could pay attention to sales” for her own gift lists, Cullen noted. It’s tricky to estimate how much of the Cyber Monday purchases are being propelled by people working from home, Cullen and others say — but it’s a factor for the day.
Like Cullen, Cohen said it’s unclear how much the work-from-home trend will play into Monday’s sales, but he’s willing to say it will add something. “If we didn’t work from home and if Monday wasn’t a big work-from-home day, would sales be less? Probably yes.” In another hint about workers’ movements, the same trend plays out on ridership along New York City’s subways and metro-area train lines coming from the suburbs of Long Island, Westchester County and Connecticut. Ridership crests between Tuesday and Thursday and hits a lull on Mondays and Fridays, according to data from the Metropolitan Transportation Authority.
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