The Ford Motor Company has revealed its metaverse ambitions. The automobile giant has been the latest to file a trademark with the United States Patent and Trade Office (USPTO). Trademark attorney Mike Kondoudis tweeted that the American car giant filed 19 trademark applications covering major brands, such as Mustang, Lincoln, Bronco etc. 🚨🚨FORD is making a […]
a one-off Mercedes Benz NFT collection based on their G-Class lineup. Around the same time, Italian sports car manufacturer Lamborghini announced their first NFT collection.in June this year that its Formula 1 arm would be creating the McLaren Racing Collective. This would be an NFT collection featuring their race cars. The F1 championship themselves revealed last month that they plan to introduce NFTs and digital merchandise.
Crypto exchanges have also capitalized on the growing interest of retail users in NFTs. Exchanges have been partnering with several teams as sponsors in the F1 World Championship. FTX partnered with Mercedes F1, Aston Martin teamed up with crypto.com. Furthermore, Ferrari is being sponsored by Velas.
The thousands of filings made with the USPTO are indicative of increasing adoption of NFTs among big names globally. The metaverse is seeing participation from big tech, automobile, fashion and fast food industries.to become a $240 billion industry by the end of the decade. This is evident that everyone wants a piece of it.Subscribe to get it daily in your inbox.
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