Patty Rodriguez and Ariana Stein started Lil’ Libros in 2014 because they had trouble finding children’s books in both English and Spanish.
Rodriguez and Stein pursued some business ideas together.
In 2013, Rodriguez received a response from one company representative, who said, “Reaching out to Hispanic mothers is a very appealing idea, but I am afraid I just find the range of subjects a bit disparate and challenging.” “You realize that as a person of color, you’ve heard this in many, many shapes, ways and forms,” she said. This time, she doubled down.
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