Supermodels Ashley Graham and Karlie Kloss give a deep dive into their own journeys as moms and why they ignore negative parenting advice.
It’s not every day that you see two supermodels starring in a campaign while simultaneously discussing “monster poops.” However, such was the case for Karlie Kloss and Ashley Graham when they joined forces—with their combined four kids—to star in a new string of ads for the direct-to-consumer diaper brand Coterie.
Kloss and Graham are genuine believers in Coterie not only because of their love of the actual product, but also because it has become a hack of sorts between friends within a tight-knit mom tribe. The videos featured in the new campaign prove as much, showing two celebrity supermodels, yes, but also two strong women navigating early parenthood for the very first time.
Below, Kloss and Graham dive deeper into their own journeys as moms, why they are proud to be a part of the Coterie family, and why they believe that the best hack for moms is to simply do you.Tell me a bit about how, when, and why you both decided to join the Coterie community.I’m the newest to the mom crew and a real superfan of Coterie. I was introduced to the brand, really, thanks to Ashley. The quality of this diaper is so superior.
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