Now with a ludicrous price drop. Act fast, people
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I never really wore jeans. Not because I disliked them. What’s to dislike? Those classic all-blues aren’t just a by-product of Americana, but its very bedrock. Wear a pair of 501s and you’re part of a brooding brotherhood that herds cattle and longs for the One That Got Away back in Milwaukee, or somewhere like that. It doesn’t matter whether you’re in Northampton or North Dakota. Jeans are cool.
Finding the perfect pair, less so. And thus began my problem. Because the endless cubbyholes of denim in every size, wash and leg length was, and is, an impossible mountain of dull; my very own Everest, but just without the thrill of saving a best buddy from near death on a sheer cliff face. Plus, long swimmer’s legs and a stubby boxer’s torso makes dressing really quite difficult. All in all, denim felt like too much of a bore.
But best of all is the quality for the cost. While Gap’s jeans are priced just shy of £50, they’re almost always on offer . Right now, they stand at £19.98. For a pair of jeans that not onlyexpensive. Better yet, they’re made using ‘washwell’ techniques that massively reduce water consumption throughout the manufacturing process.
Not emo-y, not YouTuber-y, but Yankee through and through. I’ve got several pairs in several washes and the experience has been far from boring. They’re comfortable. They fit well. I now stare out into the distance, in my true blue jeans, and think of my lost, small-town love .
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